True Editorial

A Note from Andrea | NZFW

A Note from Andrea | NZFW

A Note from Andrea | NZFW Fashion Week is certainly a celebration of the people who quietly dedicate themselves to creating something lasting...

In Conversation — with Alice Lines

This Mother's Day, we begin a series of conversations with women we look to - for their instinct, their perspective, their style and the way the...

Life + Style Edit | With Aly From Ellis & Jones Clinic

Hi Aly, thank you so much for welcoming us into your beautiful space! Could you please let us know a little bit about you and what you do for work?...

Life + Style Edit | With Core Wellness' Petra Walker

Meet our March Life + Style Edit - Petra Walker from Core Wellness. Navigating the Pilates, Wellness, Corporate Wellness & Pre/Postnatal spa...

Life + Style Edit | Tim Pesch

Meet this months Life + Style Edit - Tim Pesch. Known in the hairdressing space for his bespoke and tailored cuts, we sat down and chatted with ...

Christmas 2023 - Gifts of Love

We would be grateful for new, unopened and unwrapped gifts - for hygiene and safety reasons. However, wrapping paper can be included alongside gif...

Q+A With REBE

A tertiary qualified marine biologist turned fashion designer… We welcomed the beautiful Rebe Burgess, designer of REBE, into True Store to celebr...

Life + Style Edit | Renata Lardelli

Meet our latest Life + Style Edit, Renata Lardelli. Store owner, brand owner and midwife, you may have come across Renata in many walks of lif...

Life + Style Edit | @thecafebaker aka Megan Muldowney

This month, we had the pleasure of catching up with Megan, who goes by @thecafebaker on Instagram. We delved into her baking endeavours, discusse...

Life + Style Edit | Gabrielle Houghton

You are a renowned makeup artist here in the North Island. What inspired you to start your makeup practice? I work as a makeup artist based in Ham...

True x Nourish

I’ve popped into True on Barton Street to catch up with owner Andrea Downey. I’m not the only one. Ahead of me is a woman in a vibrant, orange su...

Q + A With Harris Tapper

What do Marvin Gaye, Harry Potter and Jil Sander have in common? Lauren Tapper, Co Founder of Harris Tapper and Sales + Marketing Lead Carla Calde...

Q+A With Baina

Last week we were elated to share the third instalment of our Q+A series with Anna Fahey - co founder of Baina - home of the modern checkerboard a...